As with anything, the good ones are few and far between. I’ve come across some great, creative, thoughtful profiles and messages from guys, they’re just in the minority. I’m sure there are as many lazy women out there, but I don’t see their profiles!

I do know that my guy friends will swipe right on every single girl, see who matches with them, and then unmatch those they’re not interested in. I don’t know any women who do this.

We get a great ROI when we stop investing so much. Put in the work to make a great profile, swipe on guys you like, then sit back and let them come to you. Mirror their efforts and interest and your chances of getting hurt, annoyed, or wasting time fall immensely. I felt unparalleled freedom once I started approaching dating this way. And it even became… fun. WHAT?!